Migrations
SEO migration services for replatforms and redesigns, so you keep the rankings and revenue you already earned.
Migrations
Old URLs that lead nowhere lose their rankings and links.
Pages cut in a redesign take their search traffic with them.
Titles, schema and canonicals reset to defaults.
A staging robots rule left on at launch.
Without before numbers, nobody can prove what changed.
New themes that load slower and rank worse.
Process
Every URL, ranking and revenue figure recorded before anything moves.
Each old URL matched to its best new home, tested in staging.
Redirects, indexing, markup and speed verified on launch day.
Daily then weekly comparison against the baseline until it settles.
Some short-term movement is common while Google re-crawls the site. A careful redirect plan and pre-launch checks keep that dip small, and the baseline shows whether you have recovered. We do not promise zero change, because no one can.
As early as possible, ideally while the new site is still being planned. Changes to URL structure and templates are far cheaper to make before build than after launch.
Yes. We supply the redirect map, the checklist and the test results. Your developers or platform partner implement them, and we verify the work on staging and again at launch.
We have worked on Shopify, WooCommerce, WordPress, BigCommerce and Magento sites. The method is the same on each: baseline, map, test, launch, measure.
A senior strategist will look at your rankings, links and AI visibility and tell you the three changes that would move the most.
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